Head of Marketing Klimato
Klimato’s vision is to reduce the climate impact of food, by empowering the food industry to create more climate-friendly meals and consumers to make environmentally conscious choices. Through our SaaS platform, we offer insightful environmental impact data to enable this vision. We believe in the power of working together and that the most successful leaders listen to be heard. Klimato makes the food industry a better version of itself - proven by the fact that in the past three years, Klimato customers have reduced their carbon footprints by an average of 10% YoY.
Klimato is looking for a data-driven Head of Marketing to take full ownership of our marketing strategy and agenda, driving measurable growth, and customer acquisition in the climate-tech SaaS space. This role is not about brand management, it’s about leveraging data, insights, and performance marketing to scale our impact. As our marketing leader, you'll have the opportunity to build and nurture a team while working with a product that's still growing. Join our team as Head of Marketing and lead innovative campaigns that drive brand growth and engagement!
The Role
Marketing at Klimato plays a critical and unique role in driving our growth and impact. As Head of Marketing, you will lead the Marketing team and be a key member of the Commercial Leadership Team, shaping how we attract, engage, and retain customers. Our two main internal stakeholders are:
● Sales: Supporting the entire customer journey, from lead generation to enterprise conversion, ensuring marketing directly contributes to revenue growth.
● Product: As a product-led growth (PLG) company, product marketing is at the heart of our strategy. championing the voice of the customer internally and the voice of the product externally to drive adoption and retention.
To excel in this role, experience in value proposition development and commercial campaigns is essential, ensuring you deeply understand the commercial dynamics of a fast-scaling SaaS business.
Key Responsibilities:
● Strategic Leadership: Define and execute a marketing strategy focused on measurable growth, demand generation, and customer acquisition.
● Data-Driven Positioning: Build and validate value propositions, messaging, and proof points using data and market insights to optimize positioning and awareness.
● Go-To-Market Execution: Own commercial product launches end-to-end, including data-driven go-to-market strategies, sales enablement tools, and activation in collaboration with sales, customer growth, and marketing teams.
● Performance & Growth Marketing: Oversee and refine Klimato’s marketing efforts, ensuring high engagement, retention, and conversion through performance-driven campaigns.
● Budget Ownership: Manage and optimize the marketing budget to maximize ROI, balancing growth marketing and brand-building efforts.
● Team Leadership: Coach, mentor, and expand the Product Marketing team, fostering a data-driven and results-oriented culture.
This role is ideal for a growth-focused marketing leader who thrives on experimentation, analytics, and performance marketing rather than traditional brand management. If you’re ready to drive Klimato’s next stage of growth, we’d love to hear from you
Required Experience
We are looking for a data-driven and strategic marketing leader with a proven track record of driving growth in a fast-paced SaaS environment. To succeed in this role, you should have:
● 3–5+ years of experience in both strategic and hands-on commercial product marketing in a leadership role.
● A proven track record of leading and scaling high-performing Product Marketing teams in fast-growing companies.
● Hands-on experience successfully launching and executing product go-to-market strategies.
● Strong expertise in lifecycle marketing, understanding how to drive engagement, conversion, and retention.
● The ability to analyze data, extract insights, and turn them into clear, actionable marketing strategies.
● Proficiency in marketing automation tools such as HubSpot
● Excellent stakeholder management and cross-functional collaboration skills, ensuring alignment across sales, product, and customer teams.
● A history of making strategic decisions and executing them effectively in a dynamic, fast-moving environment.
This role requires a combination of strategic vision and executional excellence—if that sounds like you, we’d love to hear from you! This recruitment is handled by Romney & Rudberg Talent Search. Apply via the link below. If you have any questions, please contact Recruitment Consultant Lotta Romney, lotta@romneyrudberg.se 0707171719.